How frozen food eCommerce company Jeni’s Splendid Ice Creams Overcame Inclement Weather (and Continued Shipping) with ShipperHQ
When you’re a frozen food eCommerce business, you have very specific shipping needs. This is especially true for Columbus, Ohio-based Jeni’s Splendid Ice Creams.
Jeni’s is more than just a trendsetting purveyor of artisanal ice cream. They’re a brand people love.
“People go on first dates at Jeni’s Scoop Shops, people get proposed to, and have their weddings with us,” said Chelsea Clements, former Director of eCommerce at Jeni’s.
“Our customers send our ice cream for Mother’s Day, bereavement gifts and anniversary gifts. We are a part of people’s lives.”
Jeni’s wants to create a delightful experience, no matter where a customer is enjoying their product.
Whether in one of their Jeni’s Scoop Shops or opening up a signature Jeni’s orange delivery box at home, a customer should always have a memorable experience.
To grow their eCommerce business, Jeni’s needed a shipping partner that could retreive rates from multiple fulfillment locations.
In the early days of Jeni’s, the eCommerce team fulfilled out of one shipping origin. However, as the brand quickly became a household name and scoop shops popped up all across the country, this was unsustainable.
To keep their online business and cold storage supply chain going, they needed a way to automatically pull and manage shipping rates from multiple warehouse fulfillment locations.
ShipperHQ isn’t just an add-on or 3rd party integration piece to us. They’re a partnerChelsea Clements, Former eCommerce Director at Jeni’s Splendid Ice Creams
“ShipperHQ helped us enable multi-warehouse fulfillment logic for our BigCommerce store, which grew the business. This especially came in handy during a time of crisis when landslides in California prevented us from getting shipments out of one of our fulfillment centers.”
Because the Jeni’s team does not have developers of their own, a natural disaster like this would have caused a shut down of their entire eCommerce business until roads re-opened. Thanks to ShipperHQ, this didn’t have to happen.
“With ShipperHQ, it was as easy as changing some settings for us to fulfill orders out of our other warehouse. By doing this, we were able to keep our business up and running as this situation unfolded.”
Relying on ShipperHQ to calculate delivery dates has saved the frozen food eCommerce company 131 hours per year.
ShipperHQ also partnered with Jeni’s to enhance their customers’ eCommerce experience in other ways, like setting shipping cut-off times, and automating flat rate shipping and real-time FedEx Priority overnight delivery.
“They also helped us with things like delivery dates, which is especially important for customers that send Jeni’s as gifts. The last thing they want is for a loved one to receive a melted box of ice cream. Or an order a few days after a holiday or birthday.”
Start offering transparent delivery details at checkout based on cut-off times, blackout dates and more with ShipperHQ’s Delivery Date & Time.
Clements added, “They’re very knowledgeable in all aspects of eCommerce. And they’ve been great with helping us with our tech stack, giving us advice and honest feedback about things we could try or avoid. ShipperHQ isn’t just an add-on or 3rd party integration piece to us. They’re a partner.”
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